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Home > Amazing FBA > 12 Principles of Product Development Part 3
Podcast: Amazing FBA
Episode:

12 Principles of Product Development Part 3
Category: Business
Duration: 00:30:42
Publish Date: 2022-07-01 07:00:29
Description: When people talk about “Amazon Private Label”, the smarter ones also talk about “differentiation”. In short – how do I make my product better than what else is out there on Amazon? But how do we do this in a world of hyper-competition? Today, in our 3rd and final episode in our discussion of private label product development, we cover principles 9 through 12 of Michael’s 12 principles to try to answer this question more deeply than ever. What you’ll learn Why talking to users while developing your product is critical Why scaling issues should NOT be your focus at the start of a new project, business or product The multiple upsides of quick iterations Why low MOQ beats capacity to scale when sourcing Why mentality matters and how it changes everything else What iterating is and why it’s so critical How “failing fast” is the fastest way to finding what works Resources Mentioned Kickstarter – crowdfunding site for startups/new products Ycombinator – co-founded by Paul Graham (company motto: “Make something people want”) The Corridor Principle – Robert Ronstadt E-commerce and Business Books Mentioned Tom Peters: In search of Excellence – (UK Amazon)  Jim Collins: Great by Choice – (UK Amazon) Steve Anderson: The Bezos Letters: 14 Principles to Grow Your Business Like Amazon – (UK Amazon link)
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