Dublin: Dave O’Flanagan, CEO and co-founder of Boxever, a customer intelligence and predictive marketing company for airlines and travel retailers.
Dave founded Boxever after realizing how much airlines struggled to effectively utilize the data they had about their customers. In Dave’s eyes, many airlines have lost their connection with their customers and they need to invest in customer intelligence if they want to improve conversion rates, strengthen customer retention, lower acquisition costs, improve customer experience and increase revenue. Given all the recent airline industry news, I thought it might be interesting to pick his brain about how technology can repair the broken customer/airline relationship.
We discuss: