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Home > The Sales Hacker Podcast > Putting People at the Center of Sales Conversations
Podcast: The Sales Hacker Podcast
Episode:

Putting People at the Center of Sales Conversations
Category: Business
Duration: 00:30:07
Publish Date: 2022-04-05 06:00:00
Description:

In this episode, we have Andy Paul, author of Sell Without Selling Out. Andy is an award-winning podcast host and a career sales veteran, having seen the growth and evolution of the entire technology industry. Join us for a fascinating conversation about how a more buyer-centric sales process leads to more sales.

What You’ll Learn

  1. Efficiently moving buyers through their buying journey
  2. Building deeper relationships with your buyers
  3. The four pillars of selling
  4. Looking at alternative ways to grow 

Show Agenda and Timestamps

  1. About Andy Paul[3:45]
  2. Reflections on how things have changed in sales [6:12]
  3. The four pillars of selling [12:30]
  4. True personalization at scale [14:51]
  5. Winning bigger deals without brand recognition [18:11]
  6. Good companies vs. bad companies [22:48]
  7. Paying it forward [24:49]
  8. Sam’s Corner [27:20]
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