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While it's important to track certain data in order to make informed decisions, certain number-watching is doing you more harm than good.
"Labels are no longer the gate-keepers, your fans are, and fans are more than numbers. Instead of thinking in Likes & Shares think in people & relationships."
Key Highlights - What I get asked all the time [00:39]
- Common mistakes with our goals [02:03]
- What numbers can't tell you [03:37]
- Understanding your smart phone behavior [04:11]
- How to break free from social media rabbit holes [05:04]
- The importance of action steps [07:40]
- The danger of vanity metrics [09:09]
- Why you don't need a large following [10:20]
- Setting data boundaries [11:31]
Download my Metrics That Matter Worksheet here and avoid drowning in numbers & focus on the engagement that will move your music career forward!
Links/Rocksources - Theme music brought to you by DC-based Indie/Pop band Sub-Radio
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- You can download a copy of the episode's transcript here
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