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Launching your own outdoor apparel company is no small feat, especially if it’s a one-woman operation. But with Curious Creatures, that’s exactly what Tasha Woodworth has done, and Kara Williard sat down with Tasha to hear all about her unique path to where she is today, as well as the ups, downs, and key takeaways from the journey.
We discuss how Tasha’s background in both the fashion industry and ski racing helped her along the way; what it means to be a “curious creature”; how the ski racing “beat down” prepared her for building a small business, and more. RELATED LINKS: Blister Summit 2025: Early-Bird Registration Get Yourself Covered: BLISTER+ CHECK OUT OUR OTHER PODCASTS: Blister Cinematic CRAFTED Bikes & Big Ideas Blister Podcast Off The Couch TOPICS & TIMES High Fashion (2:46) Working at Patagonia (5:27) NCAA / Middlebury & US Ski Team (9:12) Why start a new business? (11:27) First Steps (13:55) Products & Problem Solving (16:16) Curious Creatures (19:49) Men’s vs. Women’s vs. Unisex (29:17) Business Ethos (30:17) What’s Next? (33:35)
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