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Podcast: Ditching Hourly
Episode:

Geraldine Carter - Melting The Pyramid
Category: Business
Duration: 00:54:00
Publish Date: 2025-06-03 10:00:00
Description:

Geraldine Carter joined me on Ditching Hourly to give us a behind-the-scenes recap of what went into her pivot from selling one-time $9,500 mastermind programs to selling a $995/mo ongoing subscription model.

  • (00:00) - Introduction and Guest Welcome
  • (00:34) - Defining 'Melting the Pyramid'
  • (04:38) - Transitioning Business Models
  • (08:54) - Challenges and Key Changes
  • (14:00) - New Program Structure and Benefits
  • (24:41) - Launch Phase and Simplification
  • (27:52) - Navigating the Launch Transition
  • (28:36) - Managing High-Touch Programs
  • (29:33) - Prioritizing VIP Clients
  • (31:10) - Finalizing the Launch
  • (33:06) - Subscription Model Insights
  • (34:50) - Building the Community
  • (37:50) - Efficiency and Scalability
  • (42:46) - Handling Uncertainty and Risk
  • (50:04) - Adapting to Subscription Growth
  • (52:54) - Conclusion and Takeaways

Geraline's Bio

Geraldine Carter helps overworked CPAs create the accounting firm and the life they have always wanted.

Geraldine's Links


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Before you go!

The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.

Hope to see you there!
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