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	Podcast:		Customer Service Revolution
	Episode:		008: The Guide to a World-Class Customer Service Experience with Craig Russell
	Category:		Business
	Duration:		00:40:13
	Publish Date:		2020-06-17 08:00:00
	Description:		Today's guest is Craig Russell, a senior executive who has worked with top brands including Starbucks, Red Robin, Seattle's Best, and Restaurants Unlimited. Craig is the embodiment of world-class customer service. It isn’t something you strive to achieve in two or three years. Otherwise, it’s going to be a painful three-year journey. Rather, it’s a decision you have to presently make – to do world-class things, to act world-class, and to be world-class. In this episode, you will hear: Why there’s no ribbon-cutting ceremony to be world-class Behavioral change in soft skills vs. execution skills How to empower your frontline with zero risks The need to marry digital technology with human interaction Resources mentioned: Find out more about Craig Russell on Novus Coffee Imports or email him at craig@russell360.com for consulting and advising. *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
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