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Home > Comms Minute > Messages vs. Stories: When and How to Use What? | Comms Minute #29
Podcast: Comms Minute
Episode:

Messages vs. Stories: When and How to Use What? | Comms Minute #29
Category: Business
Duration: 00:02:55
Publish Date: 2020-11-20 06:15:00
Description: "Messages create a structure for your communications. Stories are what makes your messages stick," says Brad Whitworth. When you attach concrete examples, real people to your messages, they become less abstract and much more memorable.
Total Play: 0