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Home > Sub Club > The Hidden Cost of Underpricing Your Subscription – Patrick Rills, Lose It!
Podcast: Sub Club
Episode:

The Hidden Cost of Underpricing Your Subscription – Patrick Rills, Lose It!

Category: Technology
Duration: 00:17:49
Publish Date: 2026-03-03 08:55:00
Description:

On the podcast: testing prices from $5 all the way to $120 per year, why rising CACs forced a pricing rethink, and how raising the price allows them to discount more aggressively.


This conversation is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report. Each episode in this series will explore one crucial topic and share actionable insights from top subscription app operators.


Top Takeaways:

Total Play: 0