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	Podcast:		RevThinking
	Episode:		From Metrics to Mastery with Marcel Petitpas
	Category:		Business
	Duration:		00:53:30
	Publish Date:		2025-02-20 12:30:00
	Description:		Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability. In his work as a speaker, podcast host, and consultant, specializing in Agency Profitability Optimization, he's helped thousands of agencies, consultancies, and professional services firms worldwide measure the right metrics and improve their profitability. He’s on a mission to help firms break free of the outdated management silos between finance, operations & new business, and master their profitability through Parakeeto’s Integrated Profit Management System. In addition to his work at Parakeeto, Marcel is also a bestselling author, weightlifting and biohacking enthusiast and a part-time beekeeper. https://parakeeto.com/ https://softwarebook.com/ Enjoyed this conversation? Join RevCommunity, the society of exceptional creative leaders. Apply to join: ⁠⁠⁠⁠https://revthink.com/community/
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