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Home > The Cloudcast (.net) - Weekly Cloud Computing Podcast > Sam, Jony, McGuffin and Vaporware


	Podcast:		The Cloudcast (.net) - Weekly Cloud Computing Podcast
	Episode:		Sam, Jony, McGuffin and Vaporware
	Category:		Technology
	Duration:		00:29:32
	Publish Date:		2025-06-01 05:00:00
	Description:		Is it ever a good time for a company to announce vaporware? Let’s discuss the pros and cons of pre-announcements, vaporware, and the strategy of products that may or may not ever exist. SHOW: 928 SHOW TRANSCRIPT: The Cloudcast #928 Transcript SHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK: http://bit.ly/cloudcast-cnotw CHECK OUT OUR NEW PODCAST: "CLOUDCAST BASICS" SHOW SPONSORS: [US CLOUD] Cut Enterprise IT Support Costs by 30-50% with US Cloud [VASION] Vasion Print eliminates the need for print servers by enabling secure, cloud-based printing from any device, anywhere. Get a custom demo to see the difference for yourself. SHOW NOTES: The McGuffin “Challenge” - Software Defined Talk (May 30, 2025) McGuffin (Wikipedia) IS IT EVER A GOOD TIME TO PRE-ANNOUNCE SOMETHING? OR VAPORWARE ON PURPOSE? Russ Hanneman (Silicon Valley) - “No Revenue” Set a big ambition for the company Distract the market from current company challenges Distract your competitors to chase something where they don’t have strengths Probe the market for ideas - sort of like a “leak” Get the market to pump your valuation, so you can take other actions Stall your customers from potentially buying a competitive offer FEEDBACK? Email: show at the cloudcast dot net Twitter/X: @cloudcastpod BlueSky: @cloudcastpod.bsky.social Instagram: @cloudcastpod TikTok: @cloudcastpod
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