Search


	Podcast:		The Classy Podcast
	Episode:		Massachusetts General Hospital on Creating a Phenomenal User Experience
	Category:		Government & Organizations
	Duration:		00:49:18
	Publish Date:		2018-06-18 11:47:14
	Description:		As the director of interactive solutions in the fundraising office at Massachusetts General Hospital, Noam oversees the organization’s marketing communication stack, peer-to-peer solution, and marketing automation solution. He works with the data team and various IT stakeholders to streamline all of these components, optimizing their content production and creating a phenomenal user experience that influences donor behavior. Tune in and learn how to solve for the user’s experience so they get the best-in-class online experience that they expect, why WordPress has been a great open-source technology for their team, how they’ve leveraged APIs to architect custom integrations and scale up their marketing, and more.
	Total Play:		0