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Home > Spark from CBC Radio > Repeat: Customer data and the future of retail
Podcast: Spark from CBC Radio
Episode:

Repeat: Customer data and the future of retail
Category: Technology
Duration: 00:54:00
Publish Date: 2022-12-24 01:10:00
Description: Much of our shopping has switched to online — which meant small business owners like CJ Tennant had to adapt their brick-and-mortar businesses for online shoppers. The increase in e-commerce also means a boom in customer data collection. So what kind of data is collected, and how is it used? We speak with Anteneh Ayanso and Arunesh Mathur about e-commerce data mining, and what to watch out for when legitimate data collection crosses the ethical line. (This is a repeat of an episode that first aired in Jan. 2021, and has been updated to reflect that.)
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