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Podcast: Knowledge@Wharton
Episode:

The Omnichannel Dilemma: How Retailers Can Get It Right
Category: Business
Duration: 00:26:50
Publish Date: 2020-12-08 17:38:00
Description: New research from Wharton’s Santiago Gallino and Robert Rooderkerk of Erasmus University offers companies practical advice on how to develop new products that are ready to compete in an omnichannel world.
Total Play: 0