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Home > Game Dev Loadout | A Game Developer Podcast > 84: What Makes People Buy Games with Dan Schoenbaum of Cooladata
Podcast: Game Dev Loadout | A Game Developer Podcast
Episode:

84: What Makes People Buy Games with Dan Schoenbaum of Cooladata
Category: Games & Hobbies
Duration: 00:40:18
Publish Date: 2018-03-07 03:00:00
Description:

We discuss the importance of gathering data on your audience, High LTV customers, CAC, and much more. Dan Schoenbaum is the CEO of Cooladata which specializes in helping clients understand their customer’s journey from discovery and conversion to retention and growth. Essentially they analyze customer behavior analytics to help you figure out what your audience is doing with your game and how you can optimize it.

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