Brenda Bernstein: How to Write a KILLER LinkedIn Profile
Brenda Bernstein is the Founder and Senior Editor at The Essay Expert and the author of How to Write a KILLER LinkedIn Profile*, a book that held the #1 best-seller spot in Amazon s business writing skills list for 2 years.
Key Points
- When you connect with someone, personalize the message.
- Alumni are a great resource for connections.
- Write useful and educational articles and share them in LinkedIn groups.
- LinkedIn has a very high ranking in Google, so your profile might be the first thing that shows up in search results.
- Recruiters often look at people s profiles to determine how much they contribute to the community.
- If people connect with you on LinkedIn, you can also offer to them to join your newsletter.
- LinkedIn is a social network, not just a place to put up your resume and never look at it again.
Resources Mentioned
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