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How come F45, Orangetheory and the fancy club downtown can charge sky-high prices for "total transformations" and you can't? Especially when you're just as good — if not better — at coaching?
It's all about value — and the client gets to decide what yours is.
Here, Chris Cooper shares five key ways to establish a higher value for your service — and charge more for it.
Links:
AGuard Arbox Two-Brain Coaching Gym Owners United "The Go-Giver"
Timeline:
1:59 – You don’t determine your value. Your clients do. 3:44 – The five laws of value. 4:22 – Excellence. 5:11 – You have to get people results. 7:15 – You also need to be a communicator. 9:02 – Consistency. 11:22 – Attention. 14:09 – Empathy. 16:02 – Appreciation.
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