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We get it: You got into the fitness business because you want to help people, not sell snake oil.
But here's the thing: You can't help people if you can't keep the lights on, and you don't have to sell snake oil to be a salesperson. In fact, good selling is all about helping.
Here's Chris Cooper on selling without selling, hiring and training salespeople and the difference between sales and marketing.
Links:
The Goal Review Session "Help First" The Prescriptive Model Our free done-for-you hiring plan Chris Cooper's series on wealth AGuard Forever Fierce Join the Gym Owners United group on Facebook Free Tools Book a Free Call
Contact:
chris@twobrainbusiness.com
Timeline:
0:46 – Selling without selling. 7:09 – Who should handle sales at your business? 10:44 – How to hire, train and compensate sales staff. 17:05 – Why affinity marketing should come before paid advertising.
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