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Episode 163: Two Brain Media – Mike Warkentin On this episode, we are joined by Mike Warkentin. Mike is the owner of CrossFit 204 in Winnipeg, Manitoba and the new co-owner of Two-Brain Media. Mike has been involved in sports for his entire life. After eight years in the media industry, he was able to make his hobby into a career by becoming the managing editor of the CrossFit Journal. When he left the Journal, Mike founded Two-Brain Media with Chris Cooper. Be on the lookout for my Chris' new book coming out on May 7: Founder, Farmer, Tinker, Thief! Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Links: https://twobrainmedia.com/ If You Can Smile, You Can Do CrossFit - Video Timeline: 4:06 – Introduction to Two Brain Media and Mike Warkentin 7:49 – Mike’s experience working at the CrossFit Journal 11:15 – Opening a gym while still working for the CrossFit Journal 18:20 – The launch of Two-Brain Media 27:18 – The ways that Two-Brain Media will be helping gym owners in the future 32:20 – The different types of content and avenues that Two-Brain Media can offer 36:11 – Creating relatable content for your target audience 40:06 – Contacting Mike to book a consultation call |