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Two Brain Marketing Episode 4: Joleen and Leighton Bingham
Today we are joined by Joleen and Leighton Bingham of Thirteen Stripes CrossFit. Joleen and Leighton purchased their gym in 2016 just a week after their son was born! With only 69 members total when they first bought the gym, Joleen and Leighton have grown Thirteen Stripes into a wildly successful gym. Listen in as we discuss how they got their start, how Two-Brain has helped them grow, and their plans for the future! Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Contact Joleen and Leighton: https://13stripescrossfit.com/ info@13stripescrossfit.com https://www.facebook.com/13stripescrossfit https://www.instagram.com/13stripescrossfit/ lieghton@13stripescrossfit.com Leighton.bingham@twobrainbusiness.com Timeline: 1:35 – Introduction to Joleen and Leighton 4:15 – What is it like to buy a CrossFit gym? 6:57 – The importance of realizing that you need help! 8:43 – How has Thirteen Stripes changes since gaining help from Two-Brain 13:35 – What does Thirteen Stripes sell to their clients other than the CrossFit Gym Experience 18:06 – How to disseminate your clients goals to the rest of your staff effectively 20:11 – How paid advertising has helped Thirteen Stripes grow 28:28 – The statistics behind paid advertising and the returns generated 30:45 – The key to success in growing a successful CrossFit Gym 36:34 – How to contact Joleen and Leighton |