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Home > Selling the Sandler Way Podcast > How to Succeed at Networking at Trade Shows with Bob Bolak
Podcast: Selling the Sandler Way Podcast
Episode:

How to Succeed at Networking at Trade Shows with Bob Bolak
Category: Business
Duration: 00:31:34
Publish Date: 2023-11-14 03:00:34
Description:

#sandler #sandlerworldwide

Step into a world of insights with Bob Bolak, a seasoned networking expert, and explore the keys to thriving in the trade show arena. Discover how to turn every event into a platform for building lasting connections and boosting your business prospects.

 

In this illuminating conversation, we delve into the power of setting clear goals, using proven conversation frameworks, and immediate follow-up to ensure your networking success. 

 

Are you ready to revolutionize your trade show networking game? Dive in now and let's make every event a springboard to your success journey!

Timestamps:

 

0:00:15 Networking and trade shows for introverted professionals.

0:03:37 Networking and trade show mindset and strategies.

0:08:13 Sales techniques and networking strategies.

0:10:33  Networking strategies for sales professionals.

0:15:08 Networking strategies at trade shows.

0:17:40 Networking techniques and follow-up strategies.

0:23:31 Networking techniques at a conference.

0:26:45 Success, failure, and Sandler techniques with a sales leader.

Key highlights:

 

  • Approach trade shows and networking events with a mindset focused on building relationships rather than immediate sales.

  • Having quantifiable goals helps measure success.

  • Employ conversation frameworks to initiate discussions effectively.

  • Engage with different types of people, whether they are extroverted or introverted, and make efforts to connect with those who may be more reserved.

  • After meeting someone at a trade show, connect with them on LinkedIn or follow up promptly.

  • After the event, assess your performance, evaluate the effectiveness of your conversations, and make necessary adjustments to your networking strategy for future events.

  • Paid events may attract more qualified attendees and demonstrate your commitment to networking.

  • Be adaptable in your networking approach.

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