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	Podcast:		321Go Podcast
	Episode:		Ep 36 \| Marketing Automation and Strategies
	Category:		Business
	Duration:		00:27:01
	Publish Date:		2016-01-18 23:00:00
	Description:		"Tactics come and go but strategies push businesses forward." We're joined again by Josh Sturgeon, co-founder of EmberTribe and SEO expert at 321GoProject. We unpack a few terms related to marketing. Specifically we talk about Marketing Automation & identify a few popular tactics to execute on strategy. Here are a few questions to determine the health of your marketing strategy: -How do people first interact with you? What's the entry point of your membership funnel? -Do you have options for people to interact with your brand who aren't ready to purchase? -What is your plan to move people from online to in the door? -Do you have your next year's marketing plan in place? We unpack these questions and offer some tangible examples of tactics you can use to deliver on a marketing strategy.
	Total Play:		0