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From the Digital Box Set: This week, we look at how companies sell death. While death is usually a forbidden word in advertising, the subject of death is slowly becoming more mainstream. We'll look at the one industry that truly specializes in it - the funeral industry. From QR codes on headstones, to live cams on caskets, to fish reefs made from your ashes, funeral homes are starting to market brand new services to attract customers. We'll also look at the recent popularity of death as entertainment - with the record-breaking audiences for The Walking Dead and a certain reality show called "Best Funeral Ever."
This is an archived episode that aired originally on May 16, 2014. |