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Description:
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Roger Reed, executive vice president for marketing operations at Gordian Health Solutions, describes the quality checks built into his organization's coaching initiatives, the immediacy of cash incentives in effecting behavior change, and the value of the "accountability factor" in health coaching. Dr. Susan Butterworth, director of health services at Oregon Health and Science University and Mr. Reed presented at our audio conference, Integrating Health Coaching Into a Comprehensive Health Management Effort. |
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