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Evinced-based investing (EBI) is an approach that you can use to invest in either property or shares (and other asset classes). This process makes investing feel a whole lot more secure because its more transparent, you aren't making guesses and you have a lot more confidence that your investments are going to work!
Evidenced-based investing refers to the process of adopting a set of rules to guide the implementation of the investment strategies and tactics. The efficacy of these investment rules is typically supported by long-term empirical evidence and peer-reviewed academic studies. That is, there’s an overwhelming body of evidence that proves these rules work and, perhaps most importantly, why these rules work. It is important to understand what has driven the returns – not just take the returns on face-value. You only invest when an overwhelming body of evidence exists that demonstrates you will be successful.
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