Search


	Podcast:		The Overthinkers
	Episode:		Can You Be A Marketer And Be "Anti-Capitalist"?
	Category:		Business
	Duration:		00:32:25
	Publish Date:		2026-05-14 16:21:03
	Description:		Can you work in marketing — a job literally built around driving demand — and honestly call yourself anti-capitalist? Shann and Lynette try to find out. They start with definitions: what capitalism actually is, where anti-capitalism begins, and what gets lost when people conflate the two. From there it gets messier: the degrowth debate, whether brands like Ursa Major offer a real alternative or just a nicer story about growth, whether market forces can actually push companies toward better behavior (China's EV shift makes a strange cameo), and what Rory Sutherland's NRA-at-Cannes provocation says about marketing's blind spots. No tidy resolution. But a clearer picture of where the real tension lives — and why marketers, of all people, might have more say in it than they admit.
	Total Play:		0