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Podcast:
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Sweathead, A Strategy Podcast |
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Episode:
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How Hallmark Went From Greetings Cards To Advertising Agency - Trish Berrong
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Category:
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Business |
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Duration:
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00:37:43 |
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Publish Date:
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2024-01-08 15:07:07 |
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Description:
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Trish Berrong is a copywriter and strategist who spent decades at greeting card company Hallmark. She's not only written greeting cards but she helped Hallmark develop an in-house agency that went from serving Hallmark to serving external clients. And this is what we discuss.
You can find Trish here:
https://www.linkedin.com/in/trishberrong/
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Find out about our strategy training and conferences at http://www.sweathead.com
You can download a free 50-page ebook "How To Do Strategy" here: https://mailchi.mp/sweathead/how-to-do-strategy-by-sweathead |
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Total Play:
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0 |