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	Podcast:		This Week in Health IT
	Episode:		Keynote: The Sales Paradox: Motivation, Mental Health, and Strategic Partnerships with Ian Koniak
	Category:		Technology
	Duration:		00:35:27
	Publish Date:		2024-08-29 04:00:00
	Description:		August 29, 2024: Ian Koniak, Founder and CEO of Untap Your Sales Potential, discusses the nuanced world of selling to the CIO. What does transitioning from a transactional salesperson to a strategic partner take? How do the pressures of sales quotas impact mental health, and how can sales professionals find fulfillment beyond monetary success? Ian shares his journey from a high-performing, yet unfulfilled sales career to building a purpose-driven coaching business, offering insights into the discipline, empathy, and mindset required to thrive in enterprise sales. Key Points: 03:27 From Salesperson to Strategic Partner 11:02 Sales Strategies and Personalization 17:39 Hyper-Personalization in Sales 22:41 From Sales Rep to Sales Coach 29:17 Scaling a Coaching Business Subscribe: This Week Health Twitter: This Week Health LinkedIn: Week Health Donate: Alex’s Lemonade Stand: Foundation for Childhood Cancer
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