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Home > TechCrunch Industry News > Oura is winning young women and losing gym rats, and it’s fine with that
Podcast: TechCrunch Industry News
Episode:

Oura is winning young women and losing gym rats, and it’s fine with that

Category: News & Politics
Duration: 00:09:06
Publish Date: 2025-10-14 09:30:00
Description:

Oura's chief commercial officer doesn't seem particularly worried about capturing every demographic. Instead, she's focused on keeping Oura’s core users happy while organically attracting new segments. And young women are becoming part of that core market.

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