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Movie Menu Rants Podcast: Extended Episode!
Episode #06: Do trailers give too much away?
Hosted by: Dan "The Man" Muñoz and Alexander Z
Special Guest: Luis Salguero
Sound Engineer: Mike Stand
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Movie Menu Reviews
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Nowadays, with youtube, smartphones, tv spots, big blockbusters and oscar season, seems like Trailers for films are everywhere we look. There’s even multiple trailers throughout the course of a film’s release and not to mention their international trailers as well. Movie fans live for trailers… especially big budget films. Comic Con has basically become a trailer infused convention where people wait hours and even days just to get a glimpse of a teaser trailer for the upcoming comic book movies like Avengers Age of Ultron and Batman V. Superman Dawn of Justice just to name a few. Even special announcements and dates for when trailers are coming out… who wasn’t excited to see the Interstellar trailer when they announced it’s release. Even to go so far that people would buy tickets to a movie not to watch the movie but watch the trailer instead. Okay well QUESTION...Trailers are basically sneak peeks of what the movie we are about to watch… am I correct?
Then why the hell do trailers nowadays basically give away the whole movie or deceive the audience on the tone of the film? I dunno what’s going on with the marketing for a lot of movies, but seems like they really want to give away the best parts in the trailers to draw the audience in or make us believe that the movie is depicted one way when in fact has nothing to do with the film. I’m not saying all trailers are awful… just this year there have been some very awesome trailers to be excited for… and some not so awesome to be excited for. What were some trailers that stood out to you guys this year if you can remember?
For me.. Guardians of the Galaxy created just enough buzz where you weren’t sure the whole story other than a group of misfits coming together… but they hadn’t released the voices of Rocket or Groot and they had Hooked on a Feeling as their theme song and memorable quotes like what a bunch of a-holes and then I saw the movie and wow I was blown away. Perfect niche… now thats the nerd side… however the same did not work for The Amazing Spider-Man 2. My first initial reaction when I first saw The Amazing Spider-Man 2 was of course excitement but a little confusion as the trailer was jammed packed with a lot of interesting visuals but not sure how it would all fit together in the end. Then when I saw the film… what seemed to be a very important plot in the trailer didn’t show up in the film… Oscorp spying on Peter Parker… and wondered what happened. This isn’t the only movie this year that had bad trailers and bad marketing hurt a movie. Look at Live. Die. Repeat. Edge of Tomorrow. I really enjoyed this movie.. but wasn’t thrilled about watching it because the trailer depicted as this super serious scifi looping film and after Oblivion, which scored low on Rotten Tomatoes, many people were expecting a repeat of the same movie… however no where in the trailer or marketing did they even hint at this movie having humor of any kind. So my surprise when I found myself laughing at some points in film or having Emily Blunt be as bad ass as she turned out to be and again felt deceived by the trailer.
Now I know the majority of the trailers are not cut by the director themselves or even the studios. They hire a third party production company who “specializes” in cutting scenes from the movies and turning them into trailers. I had a professor who, on the side, did that for a living and he would always mention how much he hated doing it cuz Trailers nowadays aren’t just used to just market the film… but to be mini movies in itself. This is why movies have started to give away more and more as the multiple trailers are released. I try to just watch the first trailer and try not watch the second or third trailer to keep my theater experience fresh. There have been some amazing trailers… like inception… even the new Tomorrowland where it gives just enough to keep us interested but you have no idea what the story is. I wish directors always had final say of the trailers for their films but thats not how business works… sometimes. I do love trailers but kind of wished we would just have one teaser and one official trailer that can be changed to fit international markets, and that’s it. Until we can get there.. I’ll just stick to watching the first trailer and avoiding everything else. |