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Today's Halftime Snack features Sean Callanan. Sean is an entire polymath of the industry. He's the founder of Sports Geek — a platform that helps teams, leagues, and athletes expand their businesses and generate more revenues through digital strategies. He's also the founder of SG Esports and owner of League of Legends professional team Gravitas. Additionally, he's widely famous for hosting the Sports Geek Podcast since 2014, where he talks about digital marketing and the different applications of technology in sports. Sean's expertise lies in the intersection between brand management, digital marketing, and technology, but he can provide insights around any topic on the sports and esports industry. We talked about Sean's story, his sources of creativity, esports, how the sports business will change in the future, and how to develop a sports-biz career. |
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