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Home > Optimal StartUp Daily > 1765: The 1 Reason People Don't Succeed by Benjamin Hardy on Identity, Motivation, and Decision-Making
Podcast: Optimal StartUp Daily
Episode:

1765: The 1 Reason People Don't Succeed by Benjamin Hardy on Identity, Motivation, and Decision-Making
Category: Business
Duration: 00:09:40
Publish Date: 2025-07-31 07:00:00
Description:

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Episode 1765:

Benjamin Hardy reveals the hidden culprit sabotaging most people's success: a lack of clear and emotionally compelling goals. By exploring how identity, motivation, and decision-making are deeply shaped by the future you envision, he lays out a powerful argument for living with intentionality rather than defaulting to your current circumstances.

Read along with the original article(s) here: https://medium.com/thrive-global/the-single-most-common-reason-people-dont-succeed-e4c55bf98d95

Quotes to ponder:

"The reason most people don’t succeed is because they are more committed to their current identity than to a desired future identity."

"Your behavior is not based on the present, but on the future you are most committed to."

"Most people are being driven by the past and by the current environment they are in, rather than by a clear and chosen future."

Episode references:

Personality Isn't Permanent: https://www.amazon.com/Personality-Isnt-Permanent-Self-Limiting-Beliefs/dp/0593083318

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