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Home > Optimal StartUp Daily > 1653: Why Change Management Fails by Christine Comaford of Smart Tribes Institute on Business Leadership
Podcast: Optimal StartUp Daily
Episode:

1653: Why Change Management Fails by Christine Comaford of Smart Tribes Institute on Business Leadership
Category: Business
Duration: 00:10:44
Publish Date: 2025-04-10 07:00:00
Description:

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Episode 1653:

Christine Comaford reveals the surprising reasons most change management efforts fall short, spotlighting the brain’s built-in resistance to change and how leaders can shift from fear-based to trust-based cultures. Learn how to leverage neuroscience-backed strategies that actually stick, reduce employee pushback, and foster lasting transformation.

Read along with the original article(s) here: https://smarttribesinstitute.com/why-change-management-fails/

Quotes to ponder:

"Change triggers the fight, flight, or freeze response in the human brain."

"When change is introduced, leaders often push from a place of fear, urgency, threats, mandates, instead of enrolling their people with clarity, safety, and inspiration."

"Change doesn’t fail due to poor planning; it fails because people don’t feel safe enough to embrace it."

Episode references:

Harvard Business Review – How to Build a Culture of Originality: https://hbr.org/2016/03/how-to-build-a-culture-of-originality

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