|
Host Karthik Nagarajan is in conversation with Ambi Parameswaran, Founder of Brand-Building.com. They talk about: -
Publishing books being a way of giving back to the advertising world -
How Ambi discovered the role of religion in identifying customer behavior -
Why data and research should be the fundamentals of advertising -
Why is there a need for a new breed of creative directors ...and more. Tweet to Karthik Nagarajan @The_Karthik and follow his WordPress handle here (https://filterkoffee.wordpress.com/author/karthik215/). You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios You can check out our website at http://www.ivmpodcasts.com/ |