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Home > eCommerce MasterPlan > The Xero Shoes 10x Growth Story with Steven Sashen
Podcast: eCommerce MasterPlan
Episode:

The Xero Shoes 10x Growth Story with Steven Sashen
Category: Business
Duration: 00:40:23
Publish Date: 2026-01-12 00:15:43
Description:

Steven Sashen is the co-founder and Chief Barefoot Officer of Xero Shoes. Selling via their international Shopify stores, Amazon, and wholesale. They launched in November 2009 and in 2024 did just under $68 million. 

 

Steven returns to the show to reveal how Xero Shoes jumped to nearly $68M — and the real decisions behind that growth. 

 

Hit PLAY to hear: 

  • How Xero Shoes leapt from $6M to $68M — and why it still feels like a startup
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