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Home > eCommerce MasterPlan > Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof
Podcast: eCommerce MasterPlan
Episode:

Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof
Category: Business
Duration: 00:26:22
Publish Date: 2025-09-08 00:15:53
Description:

Elina Panteleyeva is the founder of Dood Woof, a dog brand focused on Doodles. Founded in 2023, they hit $600k in year one, and are on track for sales of $2million this year. They’re already multichannel selling on their Shopify store, TikTok Shop, and Amazon. 

 

In this episode, Elina reveals the exact strategies she used to grow fast, build a loyal community, and sell premium products without competing on price. 

 

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