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Quick, honey. Grab the lube! This week the hosts explore the transformative world of sexual wellness with another conversation with Jeff Abraham, CEO of Promescent. Jeff takes us through his inspiring journey toward revolutionizing the sexual wellness industry, emphasizing the critical role of medical certification and science-backed products. His narrative delves into the challenges of bringing Promescent to the forefront, highlighting the broader need for comprehensive sexual education and the obstacles encountered in advertising sexual wellness products. Throughout the conversation, Jeff addresses the societal stigmas and restrictions that often hinder the marketing efforts within the sexual wellness space, advocating for the recognition of sex as an essential activity of daily living. Jeff also shares insights into the expansion of Promescent’s product line, focusing on inclusivity and the importance of addressing common sexual health issues, such as premature ejaculation and the pleasure gap.
Interested in Promescent? Check out our first conversation with Jeff! Make Love Not Porn
Key takeaways: - Medical certification and evidence-based products are paramount in the sexual wellness industry.
- Comprehensive sexual education is essential for overcoming common sexual health issues.
- The advertising and marketing of sexual wellness products face unique challenges due to societal stigma.
- Recognizing sex as an integral part of daily living is crucial for holistic health.
- Expansion and inclusivity in product lines are key to addressing diverse needs in sexual health.
Chapters: 00:00 Introduction to Jeff Abraham and Promescent 03:05 The Importance of Medical Certification and Science-Based Products 05:27 Jeff's Journey to Promescent 07:20 Addressing Premature Ejaculation and the Pleasure Gap 12:31 Jeff's Understanding of Sexuality and Pleasure 16:41 The Need for Comprehensive Sexual Education 21:30 The Frustrations of Advertising Sexual Wellness Products 25:17 Sex as an Activity of Daily Living 32:47 Expanding the Product Line of Promescent 49:15 Continuity and Customer Experience 50:08 Expanding into Retail and Women's Products 52:17 Discreet Packaging and Retail Expansion 53:40 Financial Motives and Sexual Wellness 54:34 Family Planning and Women's Rights 56:01 Considering Other Locations 57:22 Educating Customers and Product Satisfaction 59:11 Authenticity and Trust in Marketing 01:02:38 Closing Remarks and Support
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