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Podcast: Round Table China
Episode:

Is trying the new buying?
Category: Society & Culture
Duration: 00:28:11
Publish Date: 2026-01-30 08:00:00
Description: What if the newest trend in shopping isn't buying, but trying? Free tastes, test drives, and no-questions-asked returns are reshaping malls into showrooms for a growing trial economy. For consumers, the risk feels almost nonexistent. For brands, trust becomes the currency. But when does trying stop functioning as a preview and start replacing purchase altogether? And what happens when the free samples run out? On the show: Steve, Yushun & Yushan.
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