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In 1986, California passed Proposition 65. The legislation forced companies that sell products with chemicals linked to cancer and birth defects to label them as such. While the legislation was originally a gigantic win for environmentalists, these days it's a running joke. Cancer warnings adorn everything from organic soaps to steering wheel covers, bikinis, parking garages, Disney Land, and much more. Proposition 65 is a case study in the ways in which good intention advocacy can go woefully wrong. Do consumers have a right to know and, if so, do we truly *want* to know? What lessons can we learn from California, and how can environmentalists both push for policy change and avoid the pitfalls associated with Prop 65? Here's a preview: [5:45] California as a leader in environmental action, plus a brief history leading up to the passage of Proposition 65 [14:00] What went wrong: 3 controversies associated with Proposition 65 [21:00] Has the law yielded any positive change at all? (Yes, here's how.) Resources mentioned/Further reading:
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