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Home > BFM :: The Breakfast Grille > Will Going Digital Turn Spectacular Profits For Seni Jaya?
Podcast: BFM :: The Breakfast Grille
Episode:

Will Going Digital Turn Spectacular Profits For Seni Jaya?

Category: Business
Duration: 00:24:26
Publish Date: 2024-01-29 00:00:17
Description:

As advertising turns increasingly digital, how are out-of-home (OOH) media players adapting to the changing landscape? Publicly listed Seni Jaya is in the midst of a three-year transformation plan that involves expanding its digital offerings and geographical reach. We speak to CEO Jeff Cheah about his turnaround strategy for the OOH media firm.

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