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Home > Proof > BEANBOOZLED, Part 1
Podcast: Proof
Episode:

BEANBOOZLED, Part 1
Category: Arts
Duration: 00:42:32
Publish Date: 2018-11-22 05:01:07
Description:

Jelly Belly's popular "Beanboozled" game is an edible version of Russian roulette. You might score a tutti frutti bean, or you might get stuck with a stinky sock-flavored bean. But how in the world did Jelly Belly distill these disgusting flavors into a tiny, innocent looking candy? This curiosity leads us into the strange hidden world of commercial flavor chemistry, secret societies of flavorists, and so-called flavor artists. This is part 1 of an engrossing journey into the weird science of flavor.

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