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Home > THINK BIGGER, THINK BETTER: Science, Philosophy, Business, and Our Human Future > How Behavioral Science Is Already Affecting Consumers and Shaping the Future of Business with Michael Barbera
Podcast: THINK BIGGER, THINK BETTER: Science, Philosophy, Business, and Our Human Future
Episode:

How Behavioral Science Is Already Affecting Consumers and Shaping the Future of Business with Michael Barbera
Category: Society & Culture
Duration: 00:40:30
Publish Date: 2019-03-21 04:00:00
Description:

Michael and I talk about how businesses are beginning to apply behavioral science in their approaches to both employee engagement and consumer behavior. We discuss how the field is only in its infancy and how much more we have to learn, and we talk about some firms and practitioners that are paving the way for some serious innovation in the application of behavioral science. Michael also touches on the role of gamification in behavioral science and where we're already seeing behavioral science change consumer decision-making.

Get full show notes and more information here: https://bit.ly/2ud0kkD
Total Play: 0

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